Social media marketing is a very popular technique, but that’s not a reason to jump in feet first with no guiding plan. Spend time researching marketing methods, outlining your campaign, and planning how you might handle any problems that arise through this type of marketing. Embracing social media marketing with knowledge and a plan of action will give you advantages over competitors. This will help you in your campaign.
You should associate your print ads to your social media offerings. Whether your print ads consist of publications, posters or flyers, you should always include a link to your social media profiles. You can also upload images of your print ad campaigns to online photo albums. A photo album or portfolio of your social media sites can help to entice customers who are not following you online to join your site and become more involved.
To find out what Twitter follower lists are the most influential in your niche, try out Tweepi or Twellow. You will then know who is the head of the list and who will pay the most attention. Send them a message asking that they add your account to any list they have.